Do you want to stand toe to toe with giant corporations like YouTube, Facebook, Apple? You can. Every brand out there has the capacity to compete with any other company in the world. But there’s a catch, you need to be honest with yourself.
If you’re reading this article, odds are you’re feeling your team may be on the thin side. You’re thinking of growing your revenue but realistically don’t have the manpower to do so. You may not even realize the situation you’re in since you’re so busy working 24/7, all you know is you want to grow your brand.
Don’t stress — there’s an ace up your sleeve — it’s outsourcing. Today we’re going to dive into the 3 signs it’s time to outsource.
3 Signs It’s Time To Outsource
1. You’re Always Short On Time
One of the biggest hurdles company owners face is Superman Syndrome. This is when the founder of a company believes they can do everything by themselves. We are all guilty of this at some point or another.
Creating a brand generally starts with one person making all the decisions seven days a week. In some cases, you can spend a good year or two developing your brand all by yourself. It’s not long before you’re wearing an SEO Hat, you’re the lead sales guy, copywriter, designer, web developer, social media guru, the list never ends.
When there’s an issue YOU have to deal with it. But as time goes on, hopefully, you figure out ways to automate and scale your business. Yet somehow you’re still doing all the work and you never have any free time. If this sounds like you, it’s time to outsource.
If you worked the past three Saturdays, it’s time to outsource.
You don’t need to be a master in all parts of your business. STOP IT. Delegating responsibilities will free your schedule to focus on building client relationships, marketing strategies, big ideas that drive your business to the next level, all this and more are equally important parts of your business that need to be made into reality.
Here’s the hard truth — being Superman is a full-time job with zero financial benefits. Use gadgets. Be Batman — outsource.
2. You Care About Money
How much is your time worth? How much is your team’s time worth? How much money does it cost you in the long-run to continue to do everything yourself?
If you’re not sure how much you care about money, try this quick experiment: Write down a task you do every week that sucks up your resources. Maybe it’s something small like data entry.
Every business has some form of data entry, this is essential information needed to keep your company going. Keep track of how much you do said task per week. After a month, add up the time spent doing this. Now that you have a clear metric in place, add a value to it.
Now the million dollar question, how much value will this task accumulate after one year? Here’s a secret, that number you calculated can be put into outsourcing to a freelancer with years of experience, tools, and automation that will add value to your company and processes.
In this situation you’re not spending more money on resources, you’re re-allocating your budget to a smarter investment.
3. You Can’t Hire Full-Time Employees, But Need Full-Time Experts
The number one sign you should be outsourcing: You can’t afford a full-time employee. Having a full-time employee show up to the office and knock out a set of tasks would be great. It would be extremely helpful. Realistically, it’s not going to happen anytime soon.
It doesn’t make sense for you to hire a full-time employee. Maybe the task you need accomplished is just a one-off project. Or maybe you just don’t have the budget to get them on staff for twenty years. Whatever the reason, you still need to fill that gap. This is when outsourcing can be your best friend.
What’s great about outsourcing is meeting new talented people. Freelancers who are looking to create long-term relationships with clients. Most office employees have ten years doing the same task over and over again. Freelancers have ten years in a niche solving ten years worth of different tasks.
It’s Time To Outsource
If you want to maximize your time, profits and skills you need to seriously consider outsourcing. This is an investment in your company, one that if you don’t take advantage of, I guarantee your competition has, will and IS.