B2B Tech Sales Insider Tips for Success


In this episode of The Scaling Edge, along with our hosts Stephen Lucas and Max. we will discuss  Rachel's journey from B2B sales to coaching and consulting in the tech industry offers valuable insights for entrepreneurs and professionals alike. In this blog post, we'll explore key takeaways from her experiences, divided into sections that highlight her expertise and takeaways that we can learn.

Build Strong Sales Processes

Prioritize Systems and Processes
emphasize the importance of building robust sales processes to streamline operations and drive growth. From tech selection to onboarding,  highlight the need for clear systems that empower early-stage founders to focus on business development.

Invest in Tech Tools
Leveraging technology is crucial for optimizing sales operations. By selecting the right tools and platforms, businesses can enhance productivity, improve communication, and scale efficiently.

Entrepreneurial Mindset and Resilience

Embrace an Entrepreneurial Mindset
Rachel's entrepreneurial journey underscores the importance of embracing change and stepping out of their comfort zones. Whether it's transitioning to a new country or starting a tech incubator venture, having a mindset focused on growth and adaptability is key.

Learn from Failure
In the world of business, failures are not the end but rather stepping stones toward success. Embracing failure as an opportunity to learn and grow is essential for navigating the complex landscape of entrepreneurship. By analyzing our missteps, we gain invaluable insights that can inform our future decisions and strategies. Remember, every setback is a chance to refine our approach, innovate, and ultimately achieve our goals.

Coaching and Consulting in Tech Sales

Guiding Early-Stage Founders
As a coach and consultant, Rachel helps early-stage founders navigate the complexities of B2B sales. From building sales processes to crafting effective messaging, her expertise enables entrepreneurs to accelerate their growth trajectory.

Create Educational Resources
Rachel's collaboration on a negotiation course and plans for additional educational content demonstrate her commitment to sharing knowledge and empowering sales professionals. By leveraging platforms like LinkedIn, she provides valuable resources for individuals seeking to enhance their skills.


Rachel's journey in tech sales, coaching, and consulting offers a wealth of insights for aspiring entrepreneurs and professionals. From prioritizing systems and embracing an entrepreneurial mindset to guiding early-stage founders and creating educational resources, her experiences underscore the importance of continuous learning and adaptation in the dynamic tech industry. Connect with Rachel on LinkedIn to learn more about her expertise and offerings.

Watch the full interview below or on our YouTube channel here!